A new arts centre and initiative by JSW Foundation, located near the UNESCO World Heritage Site Hampi. 

Digital strategy and launch campaign for Hampi Art Labs — a new arts centre by the JSW Foundation located near the UNESCO World Heritage Site of Hampi. The 9-acre campus includes exhibition spaces, studios, artist residencies, gardens, and a café.

Launched the brand’s digital presence on Instagram three months ahead of the opening. Developed a social media and content strategy for Instagram and Facebook to build brand identity and awareness leading up to the launch.

Created and designed content aligned with the brand’s tone, visual language, and positioning. Managed social media execution and online response, along with on-site live coverage of the two-day opening through Instagram Reels and Stories.

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