RMZ Foundation
Branding & Identity Development
Digital Strategy & Marketing
Content & Creative Production
Web & Digital Platforms
Overview
RMZ Foundation is a not-for-profit organisation under RMZ Corp, working across art and culture, urban innovation, community development and sustainability. The Foundation holds a significant collection of artworks by leading Indian artists, installed across RMZ spaces and buildings, and presented through public programmes, art fairs and festivals. Art Fervour supported the Foundation across branding, digital strategy and content.
Our Work
- Reworked the Foundation’s mission statement and developed a comprehensive portfolio of its art collections and asset programmes.
- Created and maintained a structured catalogue of the Foundation’s art collections.
- Developed a digital and social media strategy across Instagram, Facebook, Twitter and LinkedIn.
- Created and delivered a detailed social media guidelines deck to ensure consistency across platforms.
- Produced and managed content aligned with the Foundation’s visual identity, tone of voice and brand language.
- Led content strategy and creation for the Foundation’s website, including content and media updates through the backend.