- Reworked the Foundation’s mission statement and built a comprehensive portfolio of its collections and asset programs.
- Developed a social media and content strategy for Instagram, Facebook, Twitter and LinkedIn.
- Created and delivered comprehensive social media guidelines deck.
- Content creation and design for social media based on the brand’s established identity, tone of voice and visual language.
- Content strategy + creation for the foundation’s website + content and media updation on web pages from the back-end.
- Creating and maintaining a catalogue of the foundation’s collections.