- Developed a brand identity and designed a new logo, colour palette and brand elements.
- The platform’s website required subscription features, including a payment gateway + video content in the form of episodes and trailers to be supported.
- Managed video production by organising and coordinating shoots on-location + editing and delivery of the final episode in the post-production phase.
- Leading art world figures such as Jitish Kallat, Tasneem Zakaria Mehta and Dadiba Pundole were featured in the series.
- Built and executed the digital marketing and content strategy + content creation and design – for the launch of the platform and the release of the seasons.